Friday, November 15, 2013

Fantastic Finds Hosts the Lansing Regional Chamber Mixer November 12, 2013 - Lansing Civic Events - Chuck Krafft


Lansing Regional Chamber Mixer

Fantastic Finds

November 12, 2013

 by Chuck Krafft

Tonight, Fantastic Finds is hosting the Lansing Regional Chamber of Commerce Mixer.  They are the largest seller of Wedding Gowns and Formal Dresses for Proms in the State of Michigan!  In fact, they are one of the largest stores of this type in the country.  They have been at their location at 2925 Wood St. in Lansing since September of 2010, but have been in business for 26 years.

They sell more than 1000 wedding gowns and 1500 prom dresses per year and can also outfit the men in your bridal party!  They are a destination store, which means they draw customers from all parts of the state as well as Indiana, Ohio and Illinois.  Most of these people will also stay at hotels, eat in local restaurants and shop in other stores in the area, so Fantastic Finds is a huge contributor to Lansing’s Economic Picture!

I was fortunate to talk to Fantastic Finds’ owners, Sue and Phil Rosenberger.  They had a lot of exciting information about Fantastic Finds and their operation. 

Not only do they sell the gowns, but they also participate in designing the wedding gowns and prom dresses so they can have exclusive merchandise for sale.  The store is a large three story building and there is a huge inventory of wedding gowns on the second and third floor and prom formals on the first floor.  Any of these gowns can be special ordered and perfectly fitted to the woman who wants to wear it.

The building is the oldest house in Lansing Township; it has been scheduled for demolition four times and has been repaired and made suitable for reuse each time.  Fantastic Finds purchased the building in 2010 and immediately expanded the building.  However, their business boomed and they have had to do another addition! 

Phil Rosenberger pointed out that a large element of the store’s success is the patient personal service that they provide for the women purchasing these dresses.  The store is large enough so that every bride to be can have a sense of privacy.  There are up to 25 employees during the peak season so that every woman gets truly personal service. 

The building has been designed with the varying needs and comfort zones of the two primary customer groups in mind.  The prom dress area on the first floor is decorated in a manner that will make teen aged prom shoppers comfortable.  The music selected for the ambience is calibrated to make young women in this age group comfortable.

The second and especially the third floor are set up to give the women purchasing wedding dresses a serene atmosphere as they contemplate one of the biggest decisions in their wedding planning.  The building has been carefully designed and sound proofed so that the music from the first floor does not intrude into the area where the brides are doing their shopping and the quiet, stately atmosphere of the third floor does not dampen the first floor enthusiasm.

Tim Daman, the Director of the Lansing Regional Chamber commented on how much successful business like Fantastic Finds are in Michigan.  He stated that contrary to the common perception that Lansing is totally reliant on the State Government and Michigan State University, that our Lansing region is as diversified as any region in the state as far as our economy is concerned.  Successful operations like Fantastic Finds do much to fuel other economic activity in the region.

I can’t finish describing this wonderful event without enthusiastically praising how well this event was organized.  The food was fantastic.  Many of the restaurants in Eastwood Towne Center participated.  I would like to thank Max and Ermas, Mitchell’s Fish Market, Capital Prime, Champp’s Restaurant and Bar, Bravos Italiana and Smokey Bones for putting on what can only be described as a sumptuous feast.  All the food was great!

Many thanks to Sue and Phil Rosenberger, as well as Fantastic Finds and the Lansing Regional Chamber for putting on such a great event!  We are truly fortunate to have these organizations contributing to our area’s economy!

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